品牌与包装设计 Branding & Packaging Design
品牌设计 Brand Identity· 包装设计 Product Packaging · 酒类品牌美学 Floral Alcohol Concept
品牌理念 ：
「喝花酒」是一款专为轻熟女性打造的花卉酒品牌，结合台湾在地食用花卉与酒类饮品，传递“细细品味，享受片刻欢愉”的生活态度。我们希望在快节奏中，为女性带来一段温柔浪漫、专属于自己的品味时光。
包装设计 ：
外包装融合六款台湾在地风景与代表花卉，借由花语诠释生活的美好片刻，展现品牌优雅、浪漫的核心精神。视觉风格轻盈诗意，呼应花酒的芬芳与柔和。
内包装设计 ：
瓶身以渐层喷砂处理提升质感，大瓶展现细腻层次，小瓶则以花纹喷砂呈现独特纹理，如花瓣散落，带领使用者进入一场精致的味觉仪式。
品牌精神：
喝花酒不仅是一款饮品，更是一种生活方式的象征——在每一口细品之间，体验优雅、慢活与自我对话。
使用工具： Illustrator、Photoshop
Brand Vision ：
Drinking Flowers is a floral alcohol brand crafted for modern women who embrace elegance in the midst of a fast-paced life. Blending edible flowers native to Taiwan with delicate alcoholic beverages, the brand invites users to slow down, savor the moment, and enjoy life’s romantic pauses.
Packaging Design ：
The outer packaging features six different scenes from Taiwan, each paired with a symbolic flower to convey emotional nuance through floriography. The visual tone is poetic and gentle, reflecting the fragrance and grace of the floral liqueurs.
Inner Bottle Design ：
The bottles are finished with a soft gradient frosted texture. The large bottles emphasize refinement, while the smaller ones use floral-patterned frosted glass to echo the charm of scattered petals—turning every sip into a refined ritual.
Brand Essence：
More than just a drink, Drinking Flowers is a lifestyle that celebrates femininity, calmness, and introspective elegance.
Tools: Illustrator, Photoshop
